Just for Pets Stood out and “glowed” for Guide Dogs



Just for Pets based in Worcestershire have 20 stores across the Midlands, they have over the last few years been involved in fundraising for Guide Dogs and have raised over £20,000 enabling them to name 4 puppies. They have just raised the £5000 needed to name their 5th puppy in a week!

From 4 – 12 October during Guide Dogs annual fundraising / awareness week staff were asked to work with local volunteers to Stand Out for Guide Dogs by wearing something in neon yellow whilst hosting collections, events, at work or while taking on a challenge, to have fun but most importantly to highlight the iconic flash on a guide dog harness. Between them the stores hit their target and had great fun at the same time, in a few months they will get to meet puppy number 5.

The stores are known for their competitive nature so the one that raised the most money towards the target will be treated to a tour around the Guide Dogs breeding centre near Leamington Spa.

Colin Vince Mobility Team Manager for Birmingham and the three Counties is highly delighted with the relationship built up with the store staff and their commitment to helping fund the Guide Dog Service which receives no government funding and therefore relies on donations, legacies and schemes like name a puppy. He said “Sight loss is life changing, but so are Guide Dogs. The support that Just for Pets have given us for sometime now is incredible and I was thrilled when I heard that they challenged themselves to name a puppy in a week and I was confident they would meet their target as I know how enthusiastic they and our volunteers are, working together to make a difference and change someone’s life.”

Kate Byrne Operations Director at Just for Pets says “Working with guide dogs is both extremely rewarding and also great fun. Just for pets are very proud of our association with guide dogs and have raised over £25k so far through the generosity and efforts of our customers and team.

Via the name a puppy scheme, our £25k has sponsored 5 potential guide dog puppies through their first year, and we hope that this relationship continues for many years. When you see just how much difference a guide dog can make in someone’s life it makes all the fund raising and hard work worth it.”

Like all local mobility teams the Birmingham Team work with visually impaired people to provide a mobility service that meets individual’s needs, they have dedicated volunteers who fulfil a variety of roles such as puppy walking, as well as fundraising, and work collaboratively with other organisations. If you would like to know more about how you could name a puppy, if you or someone you know could benefit from their services or you have some spare time and think you could help by volunteering then please contact the team on 08453 727434, or email birmingham@guidedogs.org.uk   If you want to find out more about Guide Dogs then please visit www.guidedogs.org.uk

Notes for editors:

  1. About The Guide Dogs for the Blind Association: The Guide Dogs for the Blind Association is a British charitable organisation founded in 1934. Guide Dogs provides independence and freedom to thousands of blind and partially sighted people across the UK through the provision of guide dogs, mobility and other rehabilitation services. It also campaigns passionately for the rights of those with visual impairments. Guide Dogs is working towards a society in which blind and partially sighted people enjoy the same freedom of movement as everyone else.


Thanks from the Guide Dogs for the Blind Association

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